Insurance Information Network of California - http://www.iinc.org/
IINC Wins Top PRSA Silver Anvil Award
http://www.iinc.org/articles/59/1/IINC-Wins-Top-PRSA-Silver-Anvil-Award/Page1.html
Published on 07/13/2005
 
The Insurance Information Network of California is the recipient of this year’s prestigious Silver Anvil Award, sponsored by the Public Relations Society of America. The Silver Anvil, which recognizes outstanding achievement in strategic public relations planning and implementation, was presented during the Silver Anvil Celebration Event held June 9 in New York City.

IINC Wins Top PRSA Silver Anvil Award
Wildfire Response Gains National Recognition for Innovation and Creativity

The Insurance Information Network of California is the recipient of this year’s prestigious Silver Anvil Award, sponsored by the Public Relations Society of America. The Silver Anvil, which recognizes outstanding achievement in strategic public relations planning and implementation, was presented during the Silver Anvil Celebration Event held June 9 in New York City. 

IINC received the 2005 Silver Anvil Award in the Crisis Communications category for its yearlong response effort following the 2003 Southern California wildfires.

The program included immediate response in fire-stricken areas as well as long-range communications efforts that included wildfire protection and programs encouraging homeowners to prepare home inventories and keep their insurance policies up-to-date.

“IINC is honored to be recognized for its efforts to help victims of the 2003 wildfires understand the insurance recovery process, and to help all Californians to protect themselves and their finances from the natural hazards our state faces each day,” said IINC Executive Director Candysse Miller.

The Silver Anvil Awards has grown in scope and stature since its inception in 1947. The Silver Anvils are awarded to programs in 54 categories. In the 58 years since the inception of the program, more than 1,000 organizations have received Silver Anvils for excellence in strategic public relations planning and implementation.

“The PRSA Silver Anvil awards are the highest watermark of success for any public relations practitioner,” said David M. Imre, APR, 2005 PRSA Silver Anvil chair and president, Imre Communications, LLC. “We congratulate IINC for its public relations program that incorporated measurable and sound research, IINC planning, execution and evaluation. This program contributes to the best practices of our industry.”

The Insurance Information Network of California (www.iinc.org) is a non-profit, non-lobbying trade association dedicated to explaining insurance and related issues.

The Public Relations Society of America (www.prsa.org), based in New York City, is the world's largest organization for public relations professionals. The Society has more than 28,000 professional and student members and is organized into 114 Chapters nationwide.